Valvoline.com

Independent study finds Valvoline is most trusted

LEXINGTON, KY — An independent survey by research firm Harris Interactive found that Valvoline Instant Oil Change® service centers are the overall highest ranked automotive service facilities by U.S. consumers.

The survey was a part of the annual Harris Poll EquiTrend brand equity study which measures more than 1,000 brands across 42 categories.

“Historically, our industry has had its challenges when it comes to winning the trust of drivers,” said Tony Puckett, president, Valvoline Instant Oil Change. “That challenge makes this EquiTrend ranking especially significant as it demonstrates our team’s commitment to providing a high-quality experience for our customers each time they enter our service centers.”

This year's EquiTrend study was conducted online among 19,708 U.S. consumers ages 15 and over between January 12 and 21, 2010. Each brand received approximately 1,000 ratings.

Valvoline, a brand of Ashland Inc., has more than 850 Valvoline Instant Oil Change locations throughout the United States.